Is Social Media a Fad or the biggest shift since the Industrial Revolution?

Im the social media kid at work, doing all sorts of research about it, and playing with different types of social media every day.

this morning i discovered this:

not only are the figures astounding but it has a fatboyslim soundtrack.

it is certainly worth thinking about.  Im all for social media, but in universities many think diferently, there are issues with trust and authority and privacy, all valid reasons. but if you put it all together, what have you got? bibedy bobity boo.  The Social Media Revolution, and universities shouldnt be left behind.

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